Thursday 23 August 2018

Vivian owns an art supply store and traffic for her “painting” product group is increasing. What is one thing Vivian should do to optimize the performance of her painting products?


  1. Increase the maximum cost-per-click (max. CPC) bid for all products
  2. Update the inventory by removing certain products
  3. Subdivide the product group and move budget allocation to the best performing products
  4. Remove subdivisions from the product group