Google Academy for Ads Certification Exam Questions and Answers 2023: Youtube-Asset-Monetization

Google Academy for Ads Certification Exam Questions and Answers 2023

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Showing posts with label Youtube-Asset-Monetization. Show all posts

Showing posts with label Youtube-Asset-Monetization. Show all posts

Thursday, 5 July 2018

Which downloadable report can help separate ad revenue by asset for payouts?

July 05, 2018

Asset.
Ads Partner Revenue Asset
Revenue.
Ad Rates.

What’s the best way to get an overview of revenue trends?

July 05, 2018

Consult the Revenue report in Analytics.
Add up the totals from your Revenue, Transaction, and Subscription reports.
Consult the Ad rates report in Analytics.
Add up the totals from your Ad Rates, Transaction, and Subscription reports.

How might someone find out which assets are “monetized in all countries”?

July 05, 2018

Go to the Demographics report, then sort by Asset.
Go to the Asset report, then sort by match policy.
Go to the Video report, then sort by Ads enabled.
Go to the Demographics report, then sort by match policy.

Why might revenue in the Asset report not match revenue in the Video report?

July 05, 2018

This happens when a video contains multiple assets. Revenue from all assets should add up to video’s revenue.
This can happen when an asset has multiple owners in different territories: revenue can vary from country to country.
This might occur when assets and the videos they claim have different monetization policies enabled.
This only happens with music, if ownership is split between performance and composition assets.

Which of the following is most helpful to explain a sudden and steep decline in revenue?

July 05, 2018

Video report.
Ads Partner Revenue reports.
Demographics report.
Audience retention report.

A video with an increase in views shows no corresponding rise in revenue; why might this happen?

July 05, 2018

The views might be coming from different devices or countries.
The video could be claimed by multiple assets.
The video could be claimed by another owner.
The video could be in conflict.

Why might revenue numbers be different in the YouTube Analytics Ad Rates report than in the downloadable Ads Partner Revenue reports?

July 05, 2018

The Ad Rates report includes end-of-month adjustments.
The Ads Partner Revenue report reflects gross revenue.
The Ads Partner Revenue reports reflect ownership splits and third-party revenue.
This never happens; the two will always be exactly the same.

What tactic can prevent loss of potential ad revenue?

July 05, 2018

Select a usage policy of "block".
Ensure that enabled ad types are visible on the devices your audience watches on.
Set your videos to "unlisted."
Refer to the Video report on a regular basis.

Which statement best describes the Ad Rates report?

July 05, 2018

In YouTube Analytics, it contains information on the three major revenue streams for all content types.
In YouTube Analytics, it contains information on how different ad types are performing over time relative to one another.
A downloadable report that contains information on how different ad types are performing over time relative to one another.
A downloadable report that contains information on how assets are performing over time relative to one another.

What three revenue sources are available directly through the YouTube platform?

July 05, 2018

Asset, transaction, and subscription.
Ads, transaction, and asset.
Ads, asset, and subscription.
Ads, transaction, and subscription.

What information is included in an Ad Rates report?

July 05, 2018

How ad types are performing over time relative to one another.
Playback-based RPMs at the channel and video level.
Reportable, net revenue from ad sales at the channel and video level.
How ad revenue is performing relative to other revenue streams.

Which statement best describes the Revenue report?

July 05, 2018

A downloadable report that contains information on how assets are performing over time relative to one another.
In YouTube Analytics, it contains information on the three major revenue streams for all content types.
In YouTube Analytics, it contains information on how different ad types are performing over time relative to one another.
A downloadable report that contains information on how different ad types are performing over time relative to one another.

Why would you want to check if there are additional claims in the "Other claims" tab for a particular video?"

July 05, 2018

To get contact information for the other asset owners
To see which claim originated first
To update your match policy based on the other claims
To determine if any other assets affect the applied policy

Where can partners find final, reportable revenue information?

July 05, 2018

AdSense report.
Revenue report.
Weekly Ads Partner Revenue reports.
Monthly Ads Partner Revenue reports.

What might happen if a partner disregards an asset ownership conflict?

July 05, 2018

The partner may not be able to create new assets.
The partner may recieve a Community Guidelines strike.
The partner may have to remove the asset.
The partner may lose revenue from this asset until the conflict is resolved.

You've received a warning for over-claiming. What can you do to address this?

July 05, 2018

Download the Claims report and investigate only the inactive claims
Look at a random sampling of last month’s claims and release invalid claims
Sort assets by number of claims and review assets with the most claims
No action is necessary, since it’s only a warning

In a multi-claim scenario, one asset has no ownership specified for some territories. Which default match policy would YouTube apply to claims in those territories?

July 05, 2018

Block
Monetize
Takedown
Track

What’s a good strategy to maximize asset revenue?

July 05, 2018

Select a default usage policy of "block" on all assets.
Be selective about which ad types you choose to enable.
Upload reference files and activate claims in a timely way.
Only monetize longer format videos.

An asset is owned by Partner A in Canada and Partner B in Mexico. Partner A has a match policy of Monetize worldwide. Partner B also has a match policy of Monetize worldwide. When user videos are matched and claimed against this asset, which partner earns the revenue?

July 05, 2018

Revenue is paid to the the partner who uploaded the reference file
Partner A earns for Canada, Partner B earns for Mexico
Revenue is paid to the original owner of the asset
Not enough information to determine

A user uploads a mashup video with scenes from two different movies. You own one movie in the U.S. and your match policy is Monetize. The partner who owns the other movie in the U.S. also has a match policy of Monetize. What policy is applied in the U.S.?

July 05, 2018

Track
Block
Monetize
No policy

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