Wednesday, 5 September 2018

You have an English channel and notice that more viewership is starting to come from two Latin American countries that speak Spanish and Portuguese. What is something simple you can consider doing to maximize this opportunity?

Mandeep Kaur September 05, 2018

Keep your videos as English only to stay focused on your primary audience.
Produce new videos in Spanish and Portuguese with local talent immediately.
Add subtitles/CC and localized metadata for these countries' languages.
Produce dubbed videos in Spanish and Portuguese and start new channels for these languages.