Thursday, 23 August 2018

You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?

Mandeep Kaur August 23, 2018

  1. Understand which creatives perform best in the “Ads” tab
  2. See query-level product performance in the “Keywords” tab
  3. Check impressions for each product in Merchant Center
  4. Segment performance by various shopping views in the “Dimensions” tab