Thursday 23 August 2018

Ryan’s shoe store sells a variety of shoes. His “active shoes” campaign is reaching the daily budget cap by the early afternoon. What should Ryan do to get more traffic for his products?

Mandeep Kaur August 23, 2018

  1. Lower the maximum cost-per-click (max. CPC) for all product groups
  2. Increase the maximum cost-per-click (max. CPC) for all product groups
  3. Increase the budget cap of the campaign
  4. Remove underperforming items from the inventory