Thursday 23 August 2018

How could you increase the number of conversions your Shopping campaign receives for about the same total cost?

Mandeep Kaur August 23, 2018

  1. Increase your campaign priority
  2. Decrease bids for product groups with a low cost per conversion, and increase bids for product groups with a high cost per conversion
  3. Remove product group subdivisions and bid on broader groups of products
  4. Increase bids for product groups with a low cost per conversion, and decrease bids for product groups with a high cost per conversion