Are you curious to know how many visitors visit or see your blog? Or are you finding difficulties to track the performance of your website? So you should definitely use Google Analytics, which is excellent for providing detailed information about the market and the traffic of your blog. Wordpress being one of the most effective content management systems always helps you update essential content regularly. And for regular updates, your Wordpress blog requires an effective tool that helps provide important information about visitors. Google Analytics, which is a small and useful tool, is a very useful and effective tool that shows how visitors learned about their Wordpress blog. This effective tool provides free analytical data that, in fact, warns or alerts you about visitors to your site, as well as the preferences of segmented visitors.

It provides a better understanding of how visitors to your website reacted on your site. In addition, it also provides a detailed experience of the viewers who visited your site. It is a very powerful service that really helps many online business entities to create strategies for their Internet market services, depending on the preferences of the viewers. It is a perfect e-commerce solution that helps online business sites analyze the latest traffic trends on the Internet. So, if you are serious about developing a profitable blog, especially a Wordpress blog, then you surely need to add or install Google Analytics on it. But, for that, you need to follow the steps and the proper procedures to install Google Analytics on the Wordpress blog.

Here are some important steps that are essential in the process of installing Google Analytics on your Wordpress blog:

First, you need to sign up or make your Google Analytics account. After that, you must log in to your account and then click on "Add site profile", where you must insert the domain name of your Wordpress blog. Then click on the "Finish" button, after which you will see the relevant tracking codes for the domain of your blog. You must copy all of these tracking codes. After handling the tracking codes, the next thing you need to do is log in to your Wordpress panel. Here you have to select the plug-in and then click on add new menu. And, in the search section, it is necessary to select or write Google Analytics for WordPress. After that, you need to click on the search plug-in. Google Analytics for WordPress will be your first search result, which is a plug-in that you can install, but if you do not find your first result, you can continue scrolling through the list until you find the first result. After installing the add-on, you must enable this add-on and then add your Google Analytics account ID in the box provided. Then, check the check boxes and paste all the tracking codes that you have previously copied. Then click on the Update button to save the changes made.

Google analytics is popular webmaster tool that helps you to understand that from your website’s traffic is coming or generated and also its fluctuation. That is with the help of this tool you will get know that from where your site’s visitors come from and what your site’s visitors do on your website. You can easily get the information about this with the help of Google’s most comprehensive analytic service called Google analytics. This service presents or logs detailed information or statistics about people who have visited your website.

Real time statistics, advanced segments, e-commerce tracking, content experiments, site search, flow visualization and Adsense and Adwords integration are some of the key features of Google analytics. This analytics service helps you to increase and improve your ROI (return on investment). With this tool, you can monitor track metrics for example revenue and can also monitor marketing campaigns as well. You can also determine what is working or going well on your website and can adjust website content and design accordingly in order to increase conversions as well as earn money online with data- based campaigns. So those who wish to track their website’s amount of visitors, identify keywords that are used by them to find your site, other website’s or search engines names which referred visitors your website and more, must add Google analytics to their website.

Given below are some useful steps for adding Google analytics to your website:-

• Sign up to Google analytics by entering Google username as well as password.

• Then click on ‘access analytics’ and enter your website’s information.

• After this you are required accept user agreement for accessing Google analytics.

• Once you sign up to Google analytics, you need to access tracking code which you need.

• Then you need to add that tracking code to your site. That is, you need to copy, paste that tracking which you have selected to your website.

• Now verify that tracking code which you have selected to ensure that it is working properly or not. This means that you need to check that the tracking code which you have selected is properly installed or not and also verify that whether it is working properly or not.

• And last but not the least allow Google analytics for 24 hours to begin its tracking process of your website data.

Thus these are few simple steps which you must follow for adding Google analytics to your website. An important tip which you must consider if you are replacing the traditional code with a new tracking code is to make sure that paste that code into your HTML body preceding head closing tag & not body closing tag. Improved collection rate of data of user visited pages with rich media and script, tracking user’s click before the loading of actual analytics tracking code and fast loading speeds are some added benefits which you will receive from Google analytics.

In a nutshell, add Google analytics to your site for improved conversion rates and increased traffic.