Thursday 24 January 2019

You work for a perfume company and identified a customer portrait for young, working moms who are fans of organic, natural products. How would you target them during the "Think" stage of See, Think, Do, Care?

Mandeep Kaur January 24, 2019

Create a search campaign based around the terms "looking for organic, hypoallergenic perfume"
Deliver a display ad that promotes a blog post on the top perfume ingredients that work well for children who have allergies
Make a pre-roll, skippable video ad that showcases the lifestyles of your target audience
Send out an exclusive newsletter with instructions on how to apply for a loyalty discount card