- Cross–device conversions help advertisers understand the device that received the last ad click before the conversion
- Cross–device conversions help advertisers track conversions that couldn’t be tracked before in AdWords since they were attributed to another non–AdWords channel like organic search or direct
- Cross–device conversions do not track from desktop to mobile conversions; it only tracks mobile to desktop conversions
- Cross–device conversions do not track from mobile to desktop conversions; it only tracks desktop to mobile conversions.
Friday, 24 August 2018
Which of the following is incorrect about AdWords cross–device conversions?
Mandeep Kaur
August 24, 2018