Friday, 24 August 2018

Which is the best tip for optimizing a TrueView video for viewer engagement?

Mandeep Kaur August 24, 2018

  1. Add exclusions to the campaign
  2. Increase each target group’s bid by 100%
  3. Run both an in-stream and a video discovery version of the ad
  4. Look at engagement rate for targeting and focus on the methods with the highest view through rate