Friday, 24 August 2018

What is an app install ad?


  1. An ad format for advertisers to re–engage with users who have already downloaded the app
  2. A templated way to create text, banner, image, and interstitial ads driving users to the Google Play store
  3. An app extension which shows a link to your app below your ad
  4. A type of targeting used to match your ads to sites or pages based on the keywords or topics you’ve chosen