Friday, 24 August 2018

Jared would like to use video remarketing to re-engage his current YouTube audience with a new product release. What’s the critical first step he needs to take within AdWords to start a video remarketing campaign?


  1. Link his current AdWords account to his existing YouTube channel
  2. Select the viewer actions he wants to target for his list
  3. Set the membership duration to Open to ensure he captures all users for an open ended period of time, even new ones
  4. Add the remarketing list to his campaign